5 Website Designing Trends in 2015

2014 saw the emergence of different web design trends including flat design, grid layouts, as well as the development of HTML5 API capability. We’re a little way into 2015, but here are five trends which have begun to take form and will dominate the world of Web Design Singapore this year:

1.   Larger background images

Huge background images are becoming more popular in design this year, accompanied by the application of understated parallax effects and rich typography. This is in following the steps taken by defining industry brands like Google Nexus and Apple.

2.   Card-based design

Card-based design is likely to be big in 2015. This is because cards make it easier to fit content across different sizes and types of screens for different platforms. However, this brings up the need for more creativity, given that card-based design can be rather dull. We expect to see more interesting takes to the technique, following in the steps of Google.

3.   Digital-first branding

Companies are now discovering that customer interaction with their brand is primarily online first, which means that many companies will adopt digital-first branding approaches. Branding agencies which take online branding the same way as traditional branding will be chucked and replaced by agencies that can conceptualize and implement techniques meant for online branding before trickling down the other channels.

We can expect ideas like responsive and fluctuating logos in which graphic and web designers transform logos according to scalability.

4.   Open data

Data openness will be promoted in 2015, thanks to the efforts of industry leaders like the Open Data Institute. Open data significance in consumption and publishing of content will become better understood this year, and project owners will react accordingly. Public as well as private companies will make data more available, resulting in creation of attractive services such as the Cern Sandbox, among others.

5.   Evolved responsive design

While simple and minimalistic aesthetic aspects will be maintained this year, the web will become more exhaustively customized for viewing through different devices/channels. Responsive design is expected to go further with the same principles being applied to native apps, especially given the increase of internet-accessible wearable devices.

The Apple Watch, for instance, makes use of responsive-like design to accommodate a lot more on smaller screens. This will further bridge the gap between the web and native apps, though 2015 is not likely to be the year they finally come together.

For More about Website Designing Trends, Visit www.top3.com.sg